The backbone of our company was created on the foundation of physical therapy (PT); with helping others move well as the end goal. All of our staff are movement specialists for that reason.
We believe that our PT business model provides the best value and care for our clients. For those of you who do not know, we are an out-of-network, cash-based provider. We still accept HSA/FSA and can provide documentation for self-reimbursement.
Why did we choose this model? Contrary to popular belief, there are a lot of PTs headed down this road. Here’s why: insurance-based clinics and the care they provide are dictated by insurance companies.
What does this mean? First off, clinics start by forming contracts with insurance companies. These contracts include fee schedules which determine how much a clinic gets reimbursed based on what they do/bill. Here's the kicker, regardless of what is done by the clinician, insurance companies can choose to not reimburse the full amount. So a clinic may only get a certain percentage of the fees they are billing for. Clinicians can minimize this by having good documentation skills and providing what is only necessary, but it is no guarantee they will be fully reimbursed for their time and interventions.
What's next? Well, businesses need to make money, right? They need to pay their employees, however many they have. Pay for rent, utilities, etc. In order to do so, in this model, they need to maximize the amount of patients they see. With only so much time during the day, that means small windows of time with each patient/client. It's not uncommon, excluding the first visit (known as the initial evaluation), to only have 10-15 minutes with the physical therapist. From there, the patient can be generally supervised by the therapist, but is lead by another employee, typically known as a physical therapy technician, through their exercise routine. (Which should originally be taught by the physical therapist themself)
Then, they will ask the patient to come for 2-3 times a week, for 4-6 weeks. Most visits can last 45 minutes to an hour. That's anywhere from 6-18 hours over the plan of care spent at a clinic the patient hopefully enjoys. The time spent with the actual therapist may more accurately present as 30-45 minutes per week. For a cost breakdown, we'd suggest going over to Athletes' Potential's blog on how the cost and time work itself out. Spoiler, most clients save time and money with the cash-based business model.
Here's where M1 Movement is different. We provide full one-on-one care between the client and the therapist, for the full duration of the appointment. Appointments can range from 30-60 minutes depending on the issue at hand. Instead of being at a clinic where most of a client's time is spent doing exercises they could do on their own time, we take advantage of the time you have with your therapist. Sessions typically include a lot of education and interventions that the client may not be able to perform on their own. Clients are then provided tasks to complete during their own time that similarly replicate the interventions performed on site. Visit frequency is typically once a week and most cases are resolved in about 4 weeks/visits.
With this model, our therapists are rarely rushed to get their point across, interventions performed, and the client out the door. They can take their time educating (which has WAY more value than most may think) and performing the proper techniques to address the CAUSE of the issue and not just the SYMPTOMS. Through this, clients tend to improve faster with less in-clinic time.
If you are in the Phoenix area and want some help with an injury, mobility issues, or returning back to an activity you enjoy, give us a call or email. We are happy to discuss if you are a good fit for what we do.